"Blacked Out" - Tattoo Artist Promotional Branding

Submitting Student(s)

Makinna Campbell

Session Title

Design Expo 3

Faculty Mentor

Jason Tselentis, M.F.A., Tamara LaValla B.F.A.

College

College of Visual and Performing Arts

Department

Design

Abstract

Art is respected by most individuals in society but when someone thinks of art they usually think of paintings, drawings, or sculptures. Depending on the individual tattoos are often not initially thought of as pieces of art. This brand will promote tattoo artists and their work through the selling of their products. The products that will be sold are beer cans and wine bottles that will aim to reach out to a 21+ audience. The brand is designed to be appealing to the alternative community and other subcultures. The packaging will have QR codes that will be linked to a website where certain tattoo artists will have their work displayed. Also, some of the packaging will have a paper printout of similar content. This brand aims to shine a light on talented tattoo artists around the world.

Course Assignment

VCOM 486 and VCOM 487 – Tselentis

Previously Presented/Performed?

Winthrop University Showcase of Undergraduate Research and Creative Endeavors, Rock Hill, SC, April 2023.

Type of Presentation

Oral presentation

Start Date

15-4-2023 12:00 PM

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Apr 15th, 12:00 PM

"Blacked Out" - Tattoo Artist Promotional Branding

Art is respected by most individuals in society but when someone thinks of art they usually think of paintings, drawings, or sculptures. Depending on the individual tattoos are often not initially thought of as pieces of art. This brand will promote tattoo artists and their work through the selling of their products. The products that will be sold are beer cans and wine bottles that will aim to reach out to a 21+ audience. The brand is designed to be appealing to the alternative community and other subcultures. The packaging will have QR codes that will be linked to a website where certain tattoo artists will have their work displayed. Also, some of the packaging will have a paper printout of similar content. This brand aims to shine a light on talented tattoo artists around the world.