Uncharted Maps

College

College of Visual and Performing Arts

Department

Design

Faculty Mentor

Jason Tselentis, M.F.A., and G. David Brown, M.A.

Abstract

Uncharted Maps is a series of posters of four different cities untraveled or unexplored by me. These posters will combine both iconic/touristy elements and the local treasures to create a sense of wanderlust for those like myself who have also not traveled to these cities. The posters will also create a sense of nostalgia for those from these cities who are no longer living there. I will screen print four four-color posters and make a postcard for each one. In addition, I will create an overall brand that will be carried through the packaging and collateral for the brand. It will be important for these to have a cohesive look and feel, most of which comes from general layout and map design. I have developed the street maps for each of the four cities, all with a consistent amount of information that reinforces the idea of a series. The traditional function of maps is to communicate; whether that is communicating clear directions, or an indication of the city's look and feel. The street map element will resonate more with those from these specific cities; but for people like myself who haven’t traveled there, it adds a visual element and secondary information. It is important that each poster stays true to each individual city, but also resonates and makes a connection with different users.

Course Assignment

VCOM 486, 487 – Tselentis

Start Date

20-4-2018 12:57 PM

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Apr 20th, 12:57 PM

Uncharted Maps

DIGS 220

Uncharted Maps is a series of posters of four different cities untraveled or unexplored by me. These posters will combine both iconic/touristy elements and the local treasures to create a sense of wanderlust for those like myself who have also not traveled to these cities. The posters will also create a sense of nostalgia for those from these cities who are no longer living there. I will screen print four four-color posters and make a postcard for each one. In addition, I will create an overall brand that will be carried through the packaging and collateral for the brand. It will be important for these to have a cohesive look and feel, most of which comes from general layout and map design. I have developed the street maps for each of the four cities, all with a consistent amount of information that reinforces the idea of a series. The traditional function of maps is to communicate; whether that is communicating clear directions, or an indication of the city's look and feel. The street map element will resonate more with those from these specific cities; but for people like myself who haven’t traveled there, it adds a visual element and secondary information. It is important that each poster stays true to each individual city, but also resonates and makes a connection with different users.